{"id":1697,"date":"2021-03-14T22:48:05","date_gmt":"2021-03-14T22:48:05","guid":{"rendered":"https:\/\/www.mediahacked.com\/?p=1697"},"modified":"2021-03-14T22:49:18","modified_gmt":"2021-03-14T22:49:18","slug":"why-magento-is-a-leading-b2c-and-b2b-solutions-provider","status":"publish","type":"post","link":"https:\/\/www.mediahacked.com\/why-magento-is-a-leading-b2c-and-b2b-solutions-provider\/","title":{"rendered":"Why Magento is a Leading B2C and B2B Solutions Provider"},"content":{"rendered":"

Building an engaging online store can be a challenge for both B2B and B2C businesses. However, Magento B2B development can help you ease the pain and create a memorable shopping experience for end-consumers and other companies alike. Here we discuss the advantage of a B2E approach to online selling and Magento development pricing for your business.<\/span><\/p>\n

What is Magento?<\/span><\/h1>\n

Magento is a world-class, scalable and flexible Content Management System (CMS) and eCommerce portal. Now owned by the tech giant Adobe, Magento gives you the power to build unique and appealing shopping experiences. Using the rich feature-base, enjoy unlimited customisation capacity, flexibility in design architecture, and seamless integrations with third-party extensions. Furthermore, Magento\u2019s global network of implementation partners ensures you have access to the best support no matter where you are.<\/span><\/p>\n

What is B2E?<\/span><\/h1>\n

Traditionally, businesses owners categorise their companies based on customer type, i.e., directly to the end consumer (B2C) or other businesses (B2B). The primary driver behind this distinction is in the channels used for marketing and the volume of business. For example, an individual working from home could make a standard box of staples last an entire month. On the other hand, most companies go through the same weekly.<\/span><\/p>\n

However, Magento offers a new perspective that has slowly gained traction and popularity. Instead of assuming that B2C and B2B are mutually exclusive, businesses should combine their approach and become Business to Everyone (B2E). With technology advancing leaps and bounds annually, the line between B2C and B2B has blurred in terms of strategy and tactics.<\/span><\/p>\n

The Advantages of a Unified B2B and B2C Solutions Provider<\/span><\/h1>\n

There are significant advantages to Magento\u2019s B2E concept of business. However, they all revolve around the same fundamental principle. B2E strategies save time, effort and resources. Outlined below are some of the most salient features of the B2E concept:<\/span><\/p>\n

Operate a Single Magento Instance<\/span><\/h2>\n

Customer front-of-mind is critical for increasing sales in the long run. The more prominent your brand, the sooner potential customers will think of you to fulfil their needs. By consolidating and coordinating marketing efforts between the two categories mentioned earlier, you only one site for customers to recall, one brand to market.<\/span><\/p>\n

Less Technical Baggage<\/span><\/h2>\n

With only one site to manage, you only have one theme and a single code-base to maintain. Moreover, any customisations, upgrades, and hosting changes will take less work than maintaining and making changes to two independent sites.<\/span><\/p>\n

Consolidated Catalogue Management<\/span><\/h2>\n

You can manage all your products through a single, unified database instead of maintaining two separate ones for each customer type. Of course, you can also toggle specific effects on or off for B2B vs B2C customers. However, it\u2019s still much easier to do than managing multiple catalogues, especially when using the services of a <\/span>Magento B2B development<\/span><\/a> company.<\/span><\/p>\n

Buying Strategies Remain Constant between B2B and B2C Consumers<\/span><\/h2>\n

The average consumer typically requires two things from a shopping experience; convenience and speed. Businesses have the same needs, if not more so, to buy quickly, efficiently, and reasonably priced. Therefore, it makes sense to standardise the searching, learning and purchasing process across B2B and B2C customers.<\/span><\/p>\n

What does Magento B2B Offer?<\/span><\/h1>\n

Magento B2B offer a wide range of features geared towards B2B specific eCommerce needs. Outlined below are some key offerings:<\/span><\/p>\n

Quick Order<\/span><\/h2>\n

Minimise shopping time by enabling quick order with the SKU and quantity pre-set.<\/span><\/p>\n

Company Accounts<\/span><\/h2>\n

Create individual accounts for each B2B customer. You or an authorised representative of the company can define users, specify roles and assign responsibilities for purchasing.<\/span><\/p>\n

Several Payment Options<\/span><\/h2>\n

B2B customers usually require more diverse forms of payment given the volume :<\/span><\/p>\n